Abandoned carts pose a significant challenge for online retailers, with nearly 70% of shopping carts left unpurchased. However, this substantial loss in revenue can be minimized through intelligent, AI-driven remarketing funnels.
Abandoned Cart
Reactivation
About
Abandoned carts pose a significant challenge for online retailers, with nearly 70% of shopping carts left unpurchased. However, this substantial loss in revenue can be minimized through intelligent, AI-driven remarketing funnels.
Re-Engaging the Nearly Converted
Customers who abandon their carts are often just a step away from making a purchase. Carts may be abandoned for various reasons, such as pricing concerns, a complicated checkout process, security doubts, or technical difficulties. To successfully convert these shoppers, a tailored response addressing their specific reasons for leaving is essential.
How We Work
Our AI salesperson, Alex, reaches out to each unsuccessful customer via SMS or WhatsApp, engaging them to uncover the reason behind their cart abandonment. Whether it’s product-related questions, technical issues, or security concerns, Alex addresses their needs directly. If the hesitation is price-related, Alex can be programmed to offer a discount to close the sale.
Welcome to smart abandoned cart reactivation. Welcome to Traffic This Way!
Our Process
How we automate and re-engage abandoned carts for ecommerce businesses.
Shopper Abandons Cart
Carts can be abandoned for a wide variety of reasons, including pricing issues, a complex checkout process, security concerns, or technical problems. When this happens, the customer leaves unsatisfied without converting, resulting in lost potential revenue for the business.
AI Advisor Q & A With Shopper
We’ve designed our AI, Alex, to function like your top-performing salesperson. Alex reaches out to each lead through SMS/WhatsApp, re-engaging them by identifying and addressing the reasons behind their abandoned purchase. Alex answers any questions that come up, both during and outside of business hours, 24/7!
Discounts & Alternatives
If price concerns led to the cart abandonment, Alex can be programmed to offer personalized coupons and discounts when specific conditions are met. These price incentives often help close the sale, but Alex can also suggest alternative products that better match the customer’s individual needs.
Shopper Returns & Purchases
Once their questions and concerns are addressed, the shopper returns to the cart to finalize their purchase, leading to a completed sale, a satisfied customer, and increased revenue for the client.
Commission Paid on Performance
At Traffic This Way, we operate on a performance basis. Once we agree on an affordable commission per completed purchase, we start working our magic. This performance-based payment model keeps our clients’ costs low and our incentive to succeed high. It’s really that simple!
Evaluation & Evolution
We continuously engage with our partners to gather feedback and data on our abandoned cart reactivation services. This information is reviewed and evaluated to refine each process, ensuring an increasingly efficient pipeline. Our service is always evolving, always improving.
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